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How do you establish the value of your home?
Beware of "front-porch" value estimates.
Look for real estate professionals who bring the data to you and help you understand the best listing strategy for successfully selling your home and achieving your goals.
Don't confuse information with knowledge.
Any salesperson who can punch up a list of recent sales for the area or have the computer select properties by certain features. But that does not mean theyt automatically have the depth of knowledge necessary to interpret this data. The professional's knowledge should also be based on personal inspection of comparison properties, research into the circumstances of each sale and interpretation of buyer profiles that would be attracted to your property.
Local real estate professionals can tell you what is holding your property back, but location, still a critical factor, will ultimately limit the value of the property. Be prepared to put pride of ownership on hold and take an unemotional look at the data.
No estimate of market value is complete without a comprehensive marketing strategy.
A CMS is based on the listing strategy and designed to attract the greatest number of qualified buyers within the shortest possible time, with the minimum number of hassles.
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